Grabbed the bottle of leftover #antibiotics on my way out to the pharmacy.
Him: Why are you taking that?
Me: I'm returning it to the pharmacy.
Him: Oh right 💡! That's something that pharma people do.
This is a great piece from The Lancet (2014) on how #riskcommunication during the WA #Ebola outbreak should have incorporated local customs. Understanding your audience is key to all #healthcommunication & #scicomm efforts.
"Messages designed to correct perceived misunderstandings... follow logically from #clinical & #epidemiological framings of contagion. They pay little attention to the historical, political, economic & social contexts in which they are delivered."
Medical experts: We must end #antibioticresistance or modern medicine will perish!
Environmental experts: We must fight #globalwarming now, or the planet will be lost!
Sustainable food experts: We can stop #globalhunger and feed the whole world if we turn vegetarian!
People: OMG, I can binge-watch seven seasons of Mad Men on Netflix! *eats more popcorn*
This is what I'vee done this week – what about you?
Sharing the latest issue of our magazine, if you're not interested in #pharmacovigilance just read it for #scicomm inspiration. 😉 https://view.publitas.com/uppsala-monitoring-centre/uppsala-reports-79/page/1
Yesterday I tried writing my first toot. It didn't send due to technical issues with the app. I'm staring into this social media void awash with a sense of impending doom when I contemplate how long it actually takes to establish an active presence and following on a new social media site. How did you all manage to break into #Mastodon? 🙄
You know how on they say that all publicity is good publicity, even when it's bad? Well, if you don't want to give a certain character or company the pleasure of knowing that you talk about them, #Voldemorting is the solution. Read @gretchenmcc for WIRED: https://www.wired.com/story/voldemorting-ultimate-seo-diss-resident-linguist/
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