The free libre open source analytics software Matomo (formerly known as Piwik) is now on the fediverse:
They also have a website:
The software costs nothing if you self-host, and they also offer a paid hosted option for people who prefer it.
Unlike Google Analytics, Matomo's data stays entirely on the site that uses it. No one else has access to it, so there's no way for it to be aggregated across many sites.
So the hosted version has access to the analytics data of all the visitors of all the sites using the hosted version, and can track people exactly like Google? (but on a much more limited subset of websites, obviously)
More seriously, Red Hat published a legally binding document a while ago, that if they ever get bought, the new owner will not be allowed to use their patents against FOSS, following their current pledge never to do so.
You have no intention to sell, but it could happen one day. You can take measures right now to make sure the new owner pursues your mission. ☺
Server run by the main developers of the project It is not focused on any particular niche interest - everyone is welcome as long as you follow our code of conduct!