8/ You're probably familiar with the phrase "If you aren't paying for the product, you ARE the product."
It might be more accurate to say "You're paying for it, but perhaps not in the most obvious way."
You pay for your social media with your privacy, your attention, and anything else you have that the corporations think they can turn into money.
And we ALL pay for it in other ways too, through the casual damage to society inflicted in the name of profit.