Wed, 18 Mar 2026 13:00:09 +0000

1/2 Why intent-based marketing beats content spray.

Week one: posted on social, shared stories, built in public. Results: impressions, no conversions.

Week two: asked "where are people already looking for what I built?"

For PillPal: "Medisafe alternative." "Free pill reminder app." "Medication tracker for parents."

Built landing pages targeting those exact queries. Wrote lead magnets for those exact problems. Set up email sequences for people who raised their hand.