"Google wants to kill the URL"
"People have a really hard time understanding URLs" is not a good enough reason to get rid of URLs
To this day, I refuse to use an AMP specific webpage as it breaks the open web. When I'm presented with an AMP link, I edit the URL to remove that component so I get the full page. "Safe" URLs will similarly cater to Google interests and I will not be using it
If other vendors go along with this, I'll write my own browser if I have to
@tw This is preferential for Google’s content analysis (in order for better search placement) which artificially constrains designs and page strictures, leaving presentation looking similar or largely the same
The “standard” is not the problem. Implementing it for the sake of a single entity is a big problem, no matter their market penetration
Office Open XML also became an ISO standard because Microsoft Office is widespread. AMP is the same for the web
Server run by the main developers of the project It is not focused on any particular niche interest - everyone is welcome as long as you follow our code of conduct!