I think the ability for content to be ephemeral is really important and necessary.
But in a time where so much important information is being shared on Instagram—calls to action, antiracist self-education starting points, news, even open-for-business hours—it’s frustrating that the only way to consume or work with that content is to look at a screenshot of text, hope you can determine its provenance/veracity, hope you can remember it.
I know concerns about walled gardens are nothing new, and that the idea that *all* content should be accessible to everyone and archived online forever is a reductive way of thinking about things.
But I think people are sharing things and seeing things on Instagram that they’d *like* to be able to find again more than a day later, but there is nothing that provides the same user base, content flexibility, immediacy/ephemerality, and re-post-ability that Instagram does.