In Jurassic Park right before they go on the tour, there is the discussion about the park. It's interesting that if you think about it, it's not just about science and nature, but a little bit about commercialization (Apple came to my mind), and other things. How we - as humans - like to control everything.
Funny thing is the second movie become the victim of this #commercialization effort. Bigger the better, right, dear Spielberg?