Fri, 27 Mar 2026 13:51:36 +0000
ZetaGlobal, athena, cmos, marketing, ai

FYI: Zeta Global's Athena is now live - and it's targeting CMOs directly: Zeta Global today opened Athena to all ZMP customers, an AI agent built on OpenAI models that converts enterprise data into predictive marketing decisions with 6x reported ROAS. https://ppc.land/zeta-globals-athena-is-now-live-and-its-targeting-cmos-directly/ #ZetaGlobal #Athena #CMOs #Marketing #AI