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“Microsoft to install facial-recognition technology in stores, which could be used to identify individual customers: When a shopper approaches the shelf, she would see a price calibrated specifically for her. The next shopper might pay a different amount based on their profile. Retailers could use shopper data to charge higher prices to those who can afford to pay more.”

thenation.com/article/society/

It’s OK, if you don’t like it, you can just simply not buy food.

#surveillance #capitalism #microsoft #BigTech #dystopia

Via @ErickaSimone & @broadwaybabyto

The Nation · Automation in Retail Is Even Worse Than You ThoughtNew technology is not just making shopping more challenging for workers and consumers—it’s poised to rip off the most vulnerable.
Andrea Grandi 🦕

@aral @ErickaSimone @broadwaybabyto illegal, at least in EU. Customers can't be charged different prices for the same thing.

@andreagrandi @ErickaSimone @broadwaybabyto * for now…

Tomorrow, Trump: “And unless you change your laws to allow our bullshit, I will <insert latest threat here>.”