Momenul Ahmad<p>How can decision-making units (DMUs) drive high growth in B2B sales?<br>Focusing on the Decision-Making Unit (DMU)</p><p>The article's central argument is that for B2B (business-to-business) marketing and sales, understanding and targeting the Decision-Making Unit (DMU) is crucial for achieving high growth. A DMU isn't a single person; it's a group of individuals within an organization who influence or make the final purchasing decision for a product.<br><a href="https://qr.ae/pYShQs" rel="nofollow noopener" translate="no" target="_blank"><span class="invisible">https://</span><span class="">qr.ae/pYShQs</span><span class="invisible"></span></a><br><a href="https://seo.chat/tags/DMUs" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>DMUs</span></a> <a href="https://seo.chat/tags/b2b" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>b2b</span></a> <a href="https://seo.chat/tags/business" class="mention hashtag" rel="nofollow noopener" target="_blank">#<span>business</span></a></p>