Hiring designers? Use the CARDIO method to help the candidate put their best foot forward and highlight the most relevant information from their portfolio.
@PavelASamsonov genuinely curious what you consider to be a “tangible business outcome” of design … what data inputs does it require?
@Andrewhinton The most tangible business outcome of design is transitioning the entire business onto the design process. But until then - I'm referring to moving the metrics that the business cares about, that are the business's own hypothesis for "if we do this, it will roll up to useful outcomes".